Radley Yeldar Privacy and Cookie Policy

We respect your right to privacy. This Privacy Policy sets out details of the information that we may collect from you and how we may use that information.

This Privacy and Cookie Policy should be read alongside, and in addition to, the Terms of Use. Please read this Privacy and Cookie Policy carefully.

In this Privacy and Cookie Policy, references to ‘we’ or ‘us’ are to Radley Yeldar, a company incorporated in England and Wales with registered number 2049294 whose registered office is at 24 Charlotte Road, London, EC2A 3PB who will be the controller of any personal data processed as described in this Privacy Policy.

If you have any questions about your personal information, please contact us on the information found in section 9: Contact Us.

This privacy and cookie policy is for the website (https://ry.com/) and email, postal or telephone communications served by Radley Yeldar, 24 Charlotte Road, London, EC2A 3PB, and Radley Yeldar 2^nd Floor, Nelson House, Quay Place, Birmingham, B1 2RA.

It explains how we comply with the UK General Data Protection Regulation (UK GDPR), EU General Data Protection Regulation (EU GDPR), the Data Protection Act 2(DPA) and the Privacy and Electronic Communications Regulations (PECR).

Contact us

 

If you have any questions, comments, or complaints about this Privacy Policy, please contact us using the details below:

Radley Yeldar
FAO: Data Protection Officer – Mark Amos
24 Charlotte Road
London
EC2A 3PB
United Kingdom
E-mail: [email protected]

How do we collect your information?

We only hold information about you where we have legitimate reason to do so.

This reasoning has been set out as follows:

 

1. When you access the website via any means, download our materials, attend our events, respond to or participate in any survey generated by us or buy our services. This information may be collected, stored and used in line with this policy. 

 

2. When you visit the website. This data cannot identify you but records your use of our website. For example, we can collect, store and use how long you have visited the website. We may also collect, store and use your computer’s IP address in order to help us tailor the service to your industry. Please see our cookie policy below for more information.

 

3. When you have personal interactions via various forms of electronic messaging, voice and video communication or face to face. This information is collected, stored and used only in relation to our services – whether providing a service or improving our services for you.

 

4. When we begin working with you. At the start of a project we will collect the relevant contact details of your team to ensure we can keep in communication with you. We will hold this data through the life cycle of the project or relationship as applicable, and this data will be updated by the client director or project manager throughout. Once this project or relationship has come to an end, we will then give you the opportunity to review the personally identifiable information, return it to you, or remove this from our records.

 

5. When we have sourced your details on Pearlfinders. We have previously sourced names, job titles, company names and corporate email addresses from the data collection and research company, Pearlfinders. The objective of Pearlfinders is to help their clients connect and ultimately build relationships with businesses they are interested in working with, such as Radley Yeldar, in a more effective manner. They collect and process this data using Legitimate Interests as the Legal Basis for Processing. Please go to the Pearlfinders Privacy Policy to find out more. 

 

6. When we have sourced your details via LinkedIn Sales Navigator. We currently source names, job titles and company names via LinkedIn Sales Navigator. The purpose of LinkedIn Sales Navigator is to connect and build relationships with buyers and businesses and to engage buyers with personalised outreach in an efficient manner. They collect and process this data using Legitimate Interests as the Legal Basis for Processing. Please go to the LinkedIn Privacy Policy to find out more. 

 

We do not share these details with anyone outside of our organisation, except where you may be in direct communication with one of our third-party suppliers for a specific project, and this would within the strict confines of that project contract. If a third party is processing personal data, where we are the data controller, then we will have a Data Processing Agreement in place.

 

Our cookies policy

 

Cookies are a small piece of data that is stored on your computer as you browse our website. This data is then provided to our website each time you return.

 

As you enter our site, you can either opt in or out of cookie storage. You can also manage and control the use of cookies through your browser, including removing cookies by deleting them from your browser history when you leave our website. If you decide to reject these cookies, you may still be able to use our site, but some areas may be limited.

 

What types of cookies do we use?

 

Functional/preference cookies:
These are used to verify the login status of customers using the services directly liked to our website. These allow us to remember the choices you made in the past, for example previously selected language or regional preferences.

 

Analytical/statistical cookies:
We use Google Analytics for website analytics purposes – meaning that we use them to see how many visitors come to our website, the pages that generate interest and the links that visitors most often click on (amongst other things). This information is not personally identifiable: these cookies simply track your entry point to the site, your movement around the site, and whether you have visited before.  

 

Marketing cookies
These cookies track your interaction with our marketing materials, for example where you came from to view our materials, our news, our work, downloads and event sign-ups. We use ClickDimensions cookies to measure this interaction. These cookies are only identifiable to you if you are signed up to our marketing lists. In that instance, ClickDimensions cookies identify your name, company and work email through our marketing system. You can opt out of our marketing lists and discontinue this type of cookie tracking here.

 

Why do we collect your data?

 

Our legal basis for collecting and using the personal information described above, will depend on the personal information concerned and the specific context in which we collect it.

 

However, we will normally collect personal information from you only,
(i) where we need the personal information to perform a contract with you, or
(ii) where the processing is in our legitimate interests and not overridden by your rights.

In some cases, we may also have a legal obligation to collect personal information from you.

 

Where we need the information to perform a contract with you or to market business services to you at your place of work, we collect, store, and contact you as a legitimate business interest.

 

Where we are processing your information as part of our filmmaking or photography we will be clear at the point of capturing your information as to how it will be used.

 

We will process the data in the pursuit of our legitimate business interests where this processing is not overridden by your personal rights.

 

How do we use your information?

General usage

 

When you access the website via any means, download our materials, attend our events, respond to or participate in any survey sent to you by us or buy our services, you agree that your personal information may be collected, stored, used and shared by us and our partners, or third parties we work with, for any of the following purposes:

 

• to provide, maintain, protect and improve the quality of the website and the services we offer. This includes conducting market research and to protect us and our users.
• to fulfil any contractual agreements between you and us.
• to send you details of our other products and services which we think may interest you, unless you opt out as described at section 8.1 below.
  You can control your email preferences on the ‘subscription preferences’
• to comply with legal and regulatory requirements.
• to contact you occasionally in order to invite you to share your opinions and experiences of Radley Yeldar.

 

Email marketing and messages

We operate an email marketing program which is used to inform you via email about products, services and/or news we supply/publish.

 

Email marketing messages may contain tracking beacons/tracked clickable links, or similar server technologies in order to track subscriber activity within email marketing messages. Where used, such marketing messages may record a range of data relating to engagement, geographic, demographics and already stored data.

 

Film and photographic content

We make films on behalf of our clients and ourselves. These films are bespoke commissions from legal entities and cover a wide range of topics linked to the business activities of companies and organisations globally. Our filming activity means that we regularly capture images and interview content of members of the public and employees of client organisations. 

 

We archive shoot rushes for a minimum of two years (by default) to allow for changes to films based on client requests. We store completed programme masters indefinitely as our business archive/body of work. We have a legitimate business interest in processing this data. Should you object to us processing this data, then please notify us by contacting us at [email protected].

 

How do we store your data?

We store the information in a database in a secure environment at our data / hosting centre, based on the confidentiality classification of the information.

 

To comply with GDPR our CRM and third-party hosting service providers store your information on servers within the UK/EU. We have put in place technical and organisational security measures to prevent the loss or unauthorised access of your personal information. However, while we have used our best efforts to ensure the security of your data, please be aware that we cannot guarantee the security of information transmitted over the internet.

 

We will not share, sell, or rent individual personal information without explicit permission or unless ordered by a court of law. Information submitted to us is only available to employees managing this information for purposes of contacting you or sending you publications or emails based on your requests for information.

 

Transfer of information outside of the UK/EEA

Occasionally, we may transfer your personal information to one of our suppliers or service providers based outside of the UK/EEA for the purposes described in this Privacy policy. If we do this, we will ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:

 

• We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission. For further details, see European Commission: Adequacy of the protection of personal data in non-EU countries.
• Where personal data transfers to the UK from the EU, in line with the EU-UK Trade and Cooperation Agreement (TCA) dated 24th December 2020, and until the date on which an adequacy decision in relation to the UK has been agreed, the transfer shall be permitted and shall not be considered as a transfer to a third country under EU law.
• Where we use suppliers and service providers based in the US, we will only transfer data to them if they prove they abide by, and process EU Data in compliance with the SCCs (Standard Contractual Clauses) For more information Standard Contractual Clauses (SCCs).

 

Using our content

Downloads and media files

Any downloadable documents, files or media made available on this website are provided to users at their own risk. While all precautions have been undertaken to ensure only genuine downloads are available, users are advised to verify their authenticity using third-party anti-virus software or similar applications.

We accept no responsibility for third-party downloads and downloads provided by external third-party websites and advise users to verify their authenticity using third-party anti-virus software or similar applications.

 

External websites and links

Although we only look to include quality, safe and relevant external links, users are advised to adopt a policy of caution before clicking any external web links mentioned throughout this website. External links are clickable text/banner/image links to other websites, similar to Marketing Week www.marketingweek.com

 

Shortened URLs; URL (Uniform Resource Locators) is a technique used on the web to shorten URLs to something substantially shorter. This technique is especially used in social media. Users should take caution before clicking on shortened URL links and verify their authenticity before proceeding.

 

We cannot guarantee or verify the contents of any externally linked website, despite our best efforts. Users should therefore note they click on external links at their own risk and we cannot be held liable for any damages or implications caused by visiting any external links mentioned.

 

Social Media policy and usage

We adopt a Social Media Policy to ensure our business and our staff conduct themselves accordingly online. While we may have official profiles on social media platforms, users are advised to verify authenticity of such profiles before engaging with, or sharing information on them. We will never ask for user passwords or personal details on social media platforms. Users are advised to conduct themselves appropriately when engaging with us on social media.

 

There may be instances where our website features social sharing buttons, which help share web content directly from web pages to the respective social media platforms. You use social sharing buttons at your own discretion and accept that doing so may publish content to your social media profile feed or page.

 

Your rights

You have the following data protection rights:

 

You may unsubscribe from certain email communications by following the unsubscribe link in the email communication itself. You may also update your personal information or contact preferences by visiting the ‘contact us’ page of our website. You may also email us at [email protected] in order to access, correct, delete or update your personal information on our systems. We will answer every email as promptly as possible.

 

You have the right to complain to a data protection authority about our collection and use of your personal information. For more information, please contact your local data protection authority. (Contact details for data protection authorities in the European Economic Area, Switzerland and certain non-European countries (including the US and Canada) are available here.)

 

The website may, from time to time, contain links to and from the websites of third parties. If you follow a link to any of these websites, please note that these websites have their own privacy policies. Please check these policies before you submit any personal information to these websites.

 

When there is a change to our privacy policy that may impact individual rights or the way we handle their information, Radley Yeldar will notify those people who have provided opt-in (permission) to receive email or other communication from us, or who have consented to the collection of information. Any new policy will be posted on our site at least one week prior to taking effect. If at any point we decide to use personally identifiable information in a manner different from that stated at the time it was collected, we will notify users by way of an email. Users will have a choice as to whether or not we use their information in this different manner.

 

 

This policy last reviewed in February 2021.