RY receives seven accolades at the 2023 Corporate & Financial Awards

RY is honoured to have received a total of seven awards at the 2023 Corporate and Financial Awards, which reward best practice in cross-sector City communications. Alongside our brilliant clients, we were awarded with... 

 

Best corporate website – FTSE 100

 

Gold – GSK

 

Ahead of GSK’s imminent demerger from its consumer healthcare business, RY was tasked with launching GSK’s global.com, as well as its market sites, in order to reflect its renewed focus on innovation, R&D and advanced technologies. GSK is driven by its goal of getting ‘ahead of disease together’, aspiring to positively impact the health of 2.5 billion people by the end of this decade. Such bold ambitions for patients and performance needed to be matched by a world-class digital experience that would bring GSK’s brand identity to life. The rebrand marked “the most significant change for GSK in the last 20 years.” After visiting the company’s new website, 63% of survey respondents claimed that their brand perception had improved as a result. Judges described the work as “ground-breaking.”

 

Silver – Legal & General

 

Legal & General wanted to build on the strong foundations of its 2021 website rebrand to engage wider audiences, aspiring to bring life to its corporate story and purpose of inclusive capitalism. Through developing new features, hero content and making technical SEO improvements, Legal & General achieved impressive results, with website dwell time up 18% on the previous year.

Best printed report – International

 

Silver – Ahold Delhaize

 

The aim of Ahold Delhaize’s 2022 annual report was to simplify key areas, provide a clearer hierarchy of section breaks and introduce a theme to explain what sets them apart. Features focusing on ‘Local Matters’, ‘Our Integrated Approach’ and ‘Our Value Creation model’ were at the heart of the report, making for a more impactful narrative.

 

Silver – ASML

 

For its 2022 annual report, ASML worked with RY to achieve an ambitious goal of moving towards publishing “the most innovative annual report among the most outstanding companies in the industry.” Aspiring to set the bar for other companies, ASML produced a report with a clear structure, minimal repetition and a beautiful and engaging design.

 

Best online report – FTSE 100

 

Gold – Legal & General

 

Following its 2021 website rebrand, Legal & General wanted to continue to engage wider audiences and aimed to bring life to its corporate story and purpose of ‘inclusive capitalism’. Through the development of new features, hero content and making technical SEO improvements, Legal & General achieved impressive results, with website dwell time up 18% on the previous year.

 

Legal & General turned to RY with the objective of summarising key content from the full annual report on a single, user-friendly page and to provide links to further, in-depth detail. The report uses interactive video to tell its inclusive capitalism story, putting the user in control. The judges described the report as “visually attractive” with detailed information and easy navigation. Judges praised its clear presentation of key messages and highlights.

 

Best integrated report

 

Silver – Coca-Cola Europacific Partners

 

As one of the leading consumer goods companies, Coca-Cola Europacific Partners felt that its 2022 report needed to tell a logical and coherent strategic story, which would elevate the advantages of the wider group, in order to be a success. It turned to RY to do just that, with judges praising the clear signposting of ESG priorities and accessibility.

 

Highly commended – SGS

 

SGS’s streamlined report aimed to engage readers, communicate its progress and outline its sustainability commitments.

 

Congratulations to everyone involed in these projects. Check out all the C&F winners, here.