How are the FTSE 100 embracing digital and mobile technology for their corporate communications? - Amsterdam

15 June 2012 10:00am – 12:00pm

It is an exciting time in the evolution of digital communications with a bewildering array of options on how to communicate with your stakeholders. Simply having a presence across the multitude of channels, devices and the emerging social enterprise landscape isn't enough. Being present just isn't a strategy.

The question is, are all the elements in your digital ecosystem easy to find, have clear impact, a distinct purpose and deliver great, interconnected user experiences for all your stakeholders? Or in other words, how 'Simply Connected' are you?

Our comprehensive research and benchmarking of the FTSE 100 will help answer that question. We will show how 'interconnected' the corporate websites and social media channels are in the FSTE 100 across devices from desktop to mobile. We will reveal our Top 10 most interconnected companies and help understand what makes them successful, how they organise themselves and how they get control over their digital ecosystems. Whether you are responsible for all or part of your digital ecosystem this is a must for all channel owners, content strategists and digital communicators.

Location: Central Amsterdam Venue



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