Bringing your stories to life through animation

30 March 2012 10:00am – 12:30pm

Animation is a great storytelling tool that often appeals much more readily to a broad range of audiences than other forms of moving image. It is particularly useful for visualising and explaining new ideas, strategies or concepts in an engaging, memorable and brand-friendly way.

Animation is also a very flexible tool. It can overcome many of the difficulties associated with filming - cost, logistics, timing and so on - as well as readily lending itself to crossing language/cultural barriers. This event explains the potential of animation, how to get started, who's doing it well (and not so well) and how to translate animation into ROI. Practical and inspiring information for anyone commissioning film or video.



Location: Central London venue

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