Alice Tendler, Group Head of Brand Marketing and Communications, BT

Alice is General Manager of Brand Marketing & Communications for BT Group, responsible for brand-level campaigns for BT and communications strategy for the portfolio of brands within the group - BT B2C, B2B, Plusnet, EE & Openreach. Her role is to ensure that each brand has a clear and sustainable strategic and creative platform, ensuring that their communications are complimentary and, where relevant, are building to one consistent and meaningful overall Group brand.Most recently, she has led the relaunch of BT’s communications under the new brand platform, “Be There”, which brings together BT’s consumer, business, domestic and global lines of business under one strategy and creative thought for the first time.

Mark Titterington, Global Head of Corporate Affairs, Syngenta

Prior to his appointment as Head Corporate Affairs, Mark Titterington was Head Corporate Affairs EAME (2011─2016) and before that he was Head of the company’s EU Representative Office in Brussels. Before joining Syngenta, he was a Partner in the public affairs and business communications consultancy Lawson Lucas Mendelsohn (1998─2006) and also worked at the United Nations in New York (1997─1998). He is also a co-founder of the Forum for the Future of Agriculture (FFA). Mark Titterington holds no other mandates in the supreme executive bodies of listed or non-listed companies.

Vivek Bapat, Senior Vice President - Global Head of Marketing Strategy and Thought Leadership, SAP

Vivek is a senior executive with more than 25 years of expertise in strategic positioning, investor and customer communication, and go-to-market execution. Vivek combines a proven business and technology background with a deep understanding of product management, marketing, sales, and competition to create a unique strategic agenda and points of view that help differentiate, position, and communicate offerings in a way that customers want to buy. In addition to keynoting and speaking at numerous international conferences over his career, Vivek writes on topics of personal growth, organizational effectiveness and leadership. His work has been appeared in prominent publications including Entrepreneur, Forbes, World Economic Forum, MIT Technology Review, Financial Times, and The Pittsburgh Post-Gazette. He is the co-author of 2 books - "The Pursuit of the Perfect Plant", and "Call Center Simulation and Modeling", and publisher of The Digitalist - an SAP Thought Leadership Magazine. He was recently featured in the bestselling book on Leadership, Future Strong.

Nanne Bos, Head of Global Brand Management, ING

Nanne Bos leads the Global Brand Management team at ING Group in Amsterdam. In that position, he is responsible for defining and executing the global branding strategy and the growth of the ING brand which stretches across 40 countries. His achievements are demonstrated by his leadership skills in brand strategy, reputation and communications. Nanne couples those capabilities with strong analytical skills that lead to high-driving results. Most notably, his solid management skills have helped him build departments from scratch into effective, well-respected operations with innovative approaches. Nanne's business objectives are the key starting points in his approach to effective brand, reputation and change management. His credentials in creating campaigns and driving local implementation through local network structures have been well-applied.


Stephan Feldhaus, Head of Group Communications, Roche

Stephan Feldhaus joined Roche in 2010 as Head of Group Communications and a Member of the Enlarged Corporate Executive Committee. His remit includes leading a global communications organization with accountabilities for reputation and brand management, digital communications, external communications (including media relations) and employee communications.  Under Stephan’s leadership Group Communications is committed to protect and strengthen Roche’s reputation as a trusted, respected and admired healthcare leader, driven by a purpose to serve patients.

Roeland van der Heiden, Digital Director of Corporate Affairs, AstraZeneca

Roeland van der Heiden leads the AstraZeneca Corporate Affairs Digital team. He is responsible for corporate digital external communications, including AstraZeneca’s externally facing corporate websites and corporate social media. He is also responsible for the global internal digital communication platforms. Roeland joined AstraZeneca in 2008 as Communications Director in The Netherlands. He was Communications Lead for the Western Europe Area, Brand Communications Lead for the Europe Region and Project Director, Global Corporate Digital Upgrade before joining the Global Corporate Affairs team in 2016 as Digital Director.

Julie Barrier, VP Purpose-driven Marketing, SAP

Julie Barrier is the vice president of Purpose-Driven Marketing at SAP. She created and leads a global, corporate initiative to humanize SAP's brand through Purpose-driven initiatives, messaging, and storytelling. Julie is responsible for the strategy, content, and creative execution to position SAP as one of the most purposeful brands in the world. She is passionate about how technology can be used to enhance our lives and solve problems big and small. See and

Michele Parmelee, Global Managing Principal of Talent, Brand & Communications, Deloitte

Michele Parmelee is the global managing principal for talent, brand & communications at Deloitte. In this role, Michele works to build the firm’s reputation, create a differentiated talent experience, develop insights, and promote and protect the Deloitte brand. In addition, she leads the Office of the Deloitte Global CEO and Deloitte Global Programs. She is a member of the Deloitte Global Executive Committee.  Michele is a principal of Deloitte in the United States. She has 18 years of consulting experience at Deloitte working with Financial Services clients in the areas of strategy and operations.

Emilie Colker, Vice President Global Marketing Campaigns, Pearson

Over the past 17 years Emilie has held a variety of international marketing and communications roles focused on transforming and driving growth for both B2B and B2C businesses undergoing waves of innovation and change. Most of her work has involved repositioning a brand or building a new trusted brand through the rigour of systems, impactful campaigns and partnerships. Emilie currently uses her passion for building or enhancing brands as the cornerstone of reputation, growth and impact in her current role to help people embrace Pearson for its social good as well as its commercial good – driving revenue and brand equity.

Peter Edwards, External Communications Director, RB

Peter is a global corporate communications specialist with significant experience in managing blue-chip and brand reputations internationally. His global experience covers both established and emerging markets. Sector experience includes: FMCG, Aerospace, Defence & Security, Pharmaceuticals and Food & Health.

Cass Swallow, Director of Integrated Communications & Innovation, Philips Lighting

Cass Swallow is Director of Communications for Philips Lighting in the UK & Ireland, the world’s leading Lighting Company for the Internet of Things. With a career spent operating at the frontier of the connected tech revolution, Cass is considered by many as a Creative Innovator, Ideation Builder, and Brand Amplifier. Through the "Power of Purpose", Cass has helped shape and unleash the essence of global brand giants to a narrative that is told across multiple worldwide channels, for all to enjoy. Today, Cass' challenge has taken him to a world of light, a team of 34.000, an environment that is highly innovative, full of partnerships with world class tech companies. An organisation considered to be an established start-up with 126 years of history, it is unlocking the extraordinary potential of light, for brighter lives and a better world.



Karen Starns, Former SVP Global Marketing, Pearson

Karen was the Head of Marketing for Pearson's 1500 marketers worldwide and was charged with leading transformation of marketing into a growth driver for the company. In her role, she was accountable for brand, research + insights, social impact, global campaigns, creative strategy + development, web estate, performance marketing, paid, owned, operated channels, talent, and capability. With more than 25 years of marketing experience in organizations including Microsoft and Amazon, Karen has developed expertise across a wide range of disciplines including brand strategy, strategic partnerships, channel programs, loyalty programs, advertising and media, demand generation, CRM, digital marketing, and product launches. She has also served as an advisor to startups and a juror for industry awards in brand and marketing. Karen has a passion for developing young talent. For the past three years, she has been a success partner in the University of Washington, Bothell’s Business and Organizational Leadership Development (BOLD) program. In 2016, Karen became an Advisor for the new Masters of Science in Marketing at the McCombs School of Business at The University of Texas at Austin.